HQ - Kenya Office
25 Mufuli Avenue, Nairobi, Kenya.
Email: hello@biglittle.co.ke
Phone: +254-725-686-595
Phone: +254-703-626-858
United Kingdom
8 preston Manor Road
KT20 5FB Tadworth,
Surrey – England
Email: hello@biglittle.co.ke
Phone: +44 742 786 0253
UAE Office
Dubai, United Arab Emirates.
Email: hello@biglittle.co.ke
Phone: +254-725-686-595

Diamant

Taking a global logistics provider into a new frontier

Diamant is a global logistics company based in Canada – offering import and export services with a focus on East Africa

Task

The mission for the agency was to propel Diamant to its desired audience - an audience that had not interacted with the brand or knew very little of it.

  • Strategy

    Digital

  • Design

    Digital

  • Client

    Diamant

  • Tags

    Digital

Our strategy aimed at creating and pushing a massive social and influencer-led campaign. Working with Kenyan household names, Charlie Karumi and Njugush, we focused on driving awareness and subsequent affinity for the brand. As a result, we increased sales for Diamant by about 75%.

Over the next few months, as part of our client’s business strategy, we embarked on launching ‘Sokoni’ - a marketplace targeting Kenyans living in Canada. The move was simple - avail Kenyan products to the Canadian market; the idea originated from insights derived from the freight and cargo shipped in by Diamant’s Kenyan clientele.

From the success of Sokoni, Diamant received commendation and recognition from the Kenyan High Commission in Canada.

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