HQ - Kenya Office
25 Mufuli Avenue, Nairobi, Kenya.
Email: hello@biglittle.co.ke
Phone: +254-725-686-595
Phone: +254-703-626-858
United Kingdom
8 preston Manor Road
KT20 5FB Tadworth,
Surrey – England
Email: hello@biglittle.co.ke
Phone: +44 742 786 0253
UAE Office
Dubai, United Arab Emirates.
Email: hello@biglittle.co.ke
Phone: +254-725-686-595
Brand Identity June 23, 2020

Credible Sounds

Giving the sound man a new vibe

Credible Sounds have been providing musical instruments and sound equipment for musicians, DJs and your average music enthusiasts for years. With roots in the game, it was time for a refresh and to give the brand a whole new vibe.

Task

Come up with a new brand identity that would become a part of the brand’s immersive and unique experience; additionally, the assets would need to translate across a range of consumer touchpoints and collateral

  • Strategy

    Branding, Brand Identity

  • Design

    Brand Design, Art Direction

  • Client

    Credible Sounds Ltd

  • Tags

    Brand Identity

The agency was tasked with coming up with a new brand identity that would become a part of the brand’s immersive and unique experience; additionally, the assets would need to translate across a range of consumer touchpoints and collateral.

In line with the brand’s positioning, our task was to create a cohesive, versatile and modern look that not only attracts new customers but also positions the brand as futuristic in today’s market.

With an understanding of our target audience and having crafted a message around ‘Fun goodness in every drop’ it was time for us to bring out the inner child in all of our stakeholders. We designed a Jibambe Sports Day for internal staff dubbed ‘TuJibambe’

We presented various options and adaptations of the brief incorporating the key brand elements - the tagline, music and sound; with each execution, we illustrated adaptation at consumer touchpoints.

Say hello

Tell Us What You Need.

    Leave a Reply

    Your email address will not be published. Required fields are marked *

    June 23, 2023

    Allora

    Allora, a recent entrant in the competitive sanitary protection market, strived to overcome challenges in under-penetrated markets and establish a distinct presence in the market by...

    • Strategy

      Brand Strategy, Brand Identity

    • Design

      UI/UX Design, Art Direction

    • Client

      Royal Converters Limited

    • Tags

      Brand Identity

    View Project
    June 23, 2023

    Hass

    This brand has proudly served our regional community for many years, and as they embark on the rebranding journey, it’s was crucial that the voice embodies...

    • Strategy

      Brand Strategy, Brand Identity

    • Design

      UI/UX Design, Art Direction

    • Client

      The Hass Group

    • Tags

      Brand Identity

    View Project
    June 23, 2023

    2go

    Welcome to the vibrant world of “2go”  – where connection and convenience seamlessly intertwine to redefine your experiences.

    • Strategy

      Brand Strategy, Brand Identity

    • Design

      UI/UX Design, Art Direction

    • Client

      The Hass Group

    • Tags

      Brand Identity

    View Project
    June 23, 2023

    Hanan

    Giving a national favourite a brand new look!

    • Strategy

      Branding, Brand Identity

    • Design

      Brand Identity, Creative Design, Packaging

    • Client

      Royal Converters Ltd

    • Tags

      Brand Identity

    View Project
    June 23, 2023

    Lorenzo Drycleaners

    Go for the clean, Stay for the feel! Embarking on a transformative journey with Lorenzo Drycleaners, our agency delved into the realm of cleanliness and sophistication.

    • Strategy

      Brand Identity

    • Design

      Creative Design, Digital

    • Client

      Lorenzo Group

    • Tags

      Brand Identity

    View Project